Stories

Instagram Stories versus Snapchat Stories

If we take a look at social media 5 years ago, almost all of them were fighting to stand out by focusing on a certain niche. Then things started changing; they began imitating each other. Facebook started hosting videos in a bid to take a share of the online video space from YouTube, Twitter introduced a “like” button; the list …

Facebook

4 Facebook features we love in 2016

Hold yer horses Facebook! Really, do these people even take a break? Facebook has constantly been introducing new functions and features to the point where the ordinary user may not even stop to appreciate them. The roll-out is sometimes life-changing and other times subtle and you may very well have missed them. That’s why we made a list of our …

web design

Basic Web Design Guide

They say first impression counts. In today’s digital world, the first impression of your business is usually your website. But how often have you clicked into one, only to exit it within seconds? How do we combat high drop-off rate? The answer lies in creating a smooth and seamless user experience. A good user experience is all about improving accessibility …

Businessman and businesswoman in panic of the financial crisis pop art retro style

Come Out Alive from Your Social Media PR Crisis

Congratulations, your business is now on social media! You’ve planted your company flag on this rather foreign territory. Now that’s one small step for you and a giant leap for — wait a minute, what’s this about a social media PR crisis? Yes, the immediate, real-time nature of social media means that you can no longer play ostrich when trouble …

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Facebook Unleashes its Flower Power

Surprise, surprise! Just when you thought there couldn’t possibly be yet another new implementation made by Facebook, we jest, this time in celebration of Mother’s Day, the Social Media giant unveiled a new reaction on top of the six it already has – a purple flower representing the feeling of “thankful”. As the fixed series of reactions was just introduced …

star awards

Singapore Star Awards: Moving Towards the Social

Lights, camera, action! Following a new format, red carpets were rolled out on the 17th and 24th April for the Singapore Star Awards. The awards show is easily the most glamorous local event every year. With 22 years of history and being the first event that celebrates the work of local artistes, the awards show have an undeniable power that …

slack bot

New York Times “Slack”-ing with a Bot

Like many other media and large companies , The New York Times has been betting on Slack, the internal communication service for computers created by the founder of Flickr. Slack has partly retired the cumbersome email. “Once you get to a certain size, not everyone can sit together, so having a public channel stands in for that,” explains product vice …

DoesMyBusinessNeedSocialMedia

Does My Business Need Social Media?

Let’s face it, social media has been around for awhile now and if you’re still stuck in the perpetual limbo of deciding whether your business should be on social media, fear not, that’s what we’re here to discuss. To give a short answer would be myopic, and to treat social media as yet another marketing medium doesn’t help the cause …

daniel-ellen

“Damn Daniel”: Humans and the Concept of Virality

Viral adjective  vi·ral  \ˈvī-rəl\ Quickly and widely spread or popularized especially by person-to-person electronic communication <a viral video> (also found in every client’s brief.) In this bizarre realm of social media where the only thing we can predict is its unpredictability, we were greeted with yet another trending Vine video which the world know as “Damn Daniel”. A first glance …

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Facebook Instant Article for Everyone

“As quick as lightning” – a phrase most recently added to the long list of wonderful words used to describe Facebook. The social media giant has been heralded as a superior leader in its field, constantly achieving breakthroughs in the ever-changing digital landscape. This time, it is unveiling yet another creation that quickly became the talk of the town since …