DoesMyBusinessNeedSocialMedia

Does My Business Need Social Media?

Let’s face it, social media has been around for awhile now and if you’re still stuck in the perpetual limbo of deciding whether your business should be on social media, fear not, that’s what we’re here to discuss. To give a short answer would be myopic, and to treat social media as yet another marketing medium doesn’t help the cause …

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“Damn Daniel”: Humans and the Concept of Virality

Viral adjective  vi·ral  \ˈvī-rəl\ Quickly and widely spread or popularized especially by person-to-person electronic communication <a viral video> (also found in every client’s brief.) In this bizarre realm of social media where the only thing we can predict is its unpredictability, we were greeted with yet another trending Vine video which the world know as “Damn Daniel”. A first glance …

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Facebook Instant Article for Everyone

“As quick as lightning” – a phrase most recently added to the long list of wonderful words used to describe Facebook. The social media giant has been heralded as a superior leader in its field, constantly achieving breakthroughs in the ever-changing digital landscape. This time, it is unveiling yet another creation that quickly became the talk of the town since …

marketing for studentsEDITED

Students, Market Yourselves Well

As a Digital Marketing agency, we know the best tips to market companies and their brands. The idea of marketing, however, should not be constrained to just these. Self-marketing is equally, or if not, more noteworthy. Times have changed; gone are the days of just paper resumes and phone calls. In today’s world, social media’s ubiquitous characteristic means you have …

buzzfeedTasty

The Tasty Combination of Food and Social Media

Time has proven again and again that food and social media are a formidable combination. Tasty and Proper Tasty are clear examples of this. Tasty has a fanbase of 30 million followers , while the newly created Proper Tasty, has accumulated 4 million followers and 190 million views in just one month. The interesting thing about Tasty and its great …

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Peach, Please.

On an unsuspecting Friday afternoon one week after the new year has been reigned in, a brand new social messaging application was launched. In today’s time, we have long known of the Apple, with this term almost synonymous with reliability, quality and sophistication. And now, we welcome the advent of this latest technology, another fruit by the name of ‘Peach’. …

Digital Marketing, Business concept.

Pointers on Social Media Marketing

  Marketing and social media – these are two big words that we commonly see. In this increasingly interconnected global village, to know your way around social media is definitely going to reap large benefits. Yet, for digital immigrants who are new to this shared online platform, social media could very well be considered enigmatic and difficult to comprehend. Then …

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The brilliant ad of “House of Cards”

House of Cards, the successful fiction show offered by Netflix, has performed an outstanding campaign on social media. They took advantage of the break in the last Republican debate on CNN to issue a ‘teaser’ for the new season. Accompanying the announcement on television, example of masterly timing, with a strong web campaign and social networks taking advantage of the …

Is Social Media fit?

It has become increasingly common to see our friends share the distance they covered during their run, the amount of push-ups they did or even their chosen outfit for today’s workout. Social Media has given health and fitness a new facelift. So how are fitness businesses keeping up to date? How should they tackle this new fitness era? According to …

The amazing ways WeChat is used in China

Wechat is about much more than just stickers and chatting. Thanks to its popularity thousands of apps have been built inside the app and have made a multi-purpose app out of it.   Among many other features, it offers:   Get your laundry picked up by a startup: A large number of companies have WeChat accounts too. Many just provide info, …