stack of books on the dark wood background. toning. selective focus on the middle book

What are social media metrics telling you about your brand?

Social media marketing can generate awareness and exposure for your brand, create conversations and stories to engage your fans. Brands are jumping onto the social bandwagon, but it can get tricky. Here are some metrics that can help you navigate this world of social marketing. 1)    Reach Reach is a measure of the range of influence of any content – …

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Tinkle speaks at Engage Prague – the largest social media event!

Engage Prague took place between the 17th and 19th of May. Organised by Socialbakers and held over the course of 3 days, with 19 speakers, and 25 workshops it is regarded as the largest social media event, with significant social clout. This year’s focus is on “Changing the world through social”. Some of the speakers include companies from WWF, Nestle, …