Digital Marketing, Business concept.

Pointers on Social Media Marketing

  Marketing and social media – these are two big words that we commonly see. In this increasingly interconnected global village, to know your way around social media is definitely going to reap large benefits. Yet, for digital immigrants who are new to this shared online platform, social media could very well be considered enigmatic and difficult to comprehend. Then …

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The brilliant ad of “House of Cards”

House of Cards, the successful fiction show offered by Netflix, has performed an outstanding campaign on social media. They took advantage of the break in the last Republican debate on CNN to issue a ‘teaser’ for the new season. Accompanying the announcement on television, example of masterly timing, with a strong web campaign and social networks taking advantage of the …